OnPay

GTM Systems Engineer

Posted Today

About the role

OnPay is hiring a GTM Systems Engineer on its Revenue Operations team to build and improve the systems, automations, data flows and technical workflows behind its go-to-market org. You'll work across Sales, Marketing, Operations, Engineering and Technology to speed up the revenue funnel: connecting systems, automating manual work, improving speed-to-lead, tightening handoffs and onboarding, and applying AI where it makes teams faster.

What you'll do

  • Design and build scalable GTM systems, workflows, automations and integrations across the customer lifecycle.
  • Build and tune inbound lead workflows: enrichment, qualification, scoring, prioritisation, routing, engagement, follow-up and speed-to-lead.
  • Work with Marketing and Sales to connect campaigns, website and product engagement and lead data with downstream sales workflows, and support outbound with prospecting infrastructure and enrichment.
  • Be the hands-on technical lead for HubSpot: advanced workflows, custom objects, data models, APIs and integrations.
  • Connect CRM, marketing, sales and CS platforms with APIs, webhooks, middleware and data pipelines.
  • Find manual processes and bottlenecks with RevOps and pre-sales ops and automate them.
  • Apply AI and agentic workflows to qualification, enrichment, routing, research, outreach, rep workflows and onboarding.
  • Build custom apps, scripts and internal tools where native platforms fall short, with proper testing, documentation and monitoring.
  • Maintain GTM data architecture (objects, properties, associations, lifecycle stages) in line with RevOps governance.

What they ask for

  • Experience in GTM Engineering, RevOps Engineering, Business Systems Engineering or a similar technical role
  • Strong HubSpot or other enterprise CRM experience: automation, data modelling, APIs, integrations and complex workflows
  • Experience building PLG and SLG workflows: qualification, enrichment, routing, lifecycle, speed-to-lead and outbound support
  • JavaScript, Python and SQL, with APIs, webhooks, JSON, authentication and relational data models
  • Experience with automation or data platforms such as Zapier, Workato, Make, Hightouch or Clay
  • Understands how Sales, Marketing, CS and Ops work together across the lifecycle
  • Turns ambiguous business problems into scalable technical solutions

Benefits

  • Bonus and stock options
  • 4 weeks PTO plus paid holidays
  • Medical, dental and vision
  • Short- and long-term disability
  • Life insurance
  • Fertility benefits
  • Parental leave
  • 401(k) with company match
About OnPay

OnPay is an Atlanta-based software company offering cloud payroll, HR and benefits for small and midsize businesses. It is backed by over $100M in new funding, consistently ranks among the highest-rated payroll products, and is headquartered at Ponce City Market in Atlanta.

Original listing

onpay fetched 2026-10-16 18:14:40.994072 https://careers.onpay.com/jobs/8506586-gtm-systems-engineer GTM Systems Engineer - OnPay Skip to main content This website uses cookies to ensure you get the best experience. OnPay and our selected partners use cookies and similar technologies (together “cookies”) that are necessary to present this website, and to ensure you get the best experience of it. If you consent to it, we will also use cookies for analytics purposes. See our Cookie Policy to read more about the cookies we set. 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Vendors Teamtailor common--cookies--preferences#handleAccept">Accept these cookies common--cookies--preferences#handleDecline">Decline all non-necessary cookies common--header--menu#toggle" data-common--header--menu-target="button" > Career menu Start Jobs Employee Log in as employee Candidate Log in to Connect Revenue Operations · Remote GTM Systems Engineer careersite--jobs--form-overlay#showFormOverlay" data-careersite--jobs--form-overlay-target="coverButton"> Apply for this job blocks--cover--scroll#handleScrollDown" title="Scroll to content"> About OnPay OnPay is a fast-growing software company headquartered in Atlanta, offering a modern cloud-based payroll, HR, and benefits solution for small to midsize businesses. We’re currently seeking talented and curious individuals to join our team. We want to hear from you if you are interested in joining an exciting and fast-growing company! Learn more at OnPay.com If you’re someone who thrives in a fast-moving environment and loves helping businesses succeed, this is the perfect time to join a high-growth SaaS company that’s redefining what payroll software should be. The Role We’re looking for a GTM Systems Engineer to build and optimize the systems, automation, data flows, and technical workflows that power our go-to-market organization. As a part of the Revenue Operations team reporting to the Director of Revenue Operations & Systems, this role works across Sales, Marketing, Operations, Engineering, and Technology to create efficiencies across the revenue funnel. You’ll connect systems and workflows, automate manual processes, improve speed-to-lead, strengthen handoffs and onboarding, and apply AI to make our teams and processes more scalable, intelligent, and effective. This is a hands-on role for someone who combines technical problem solving with a strong understanding of how modern GTM teams operate. What You’ll Do Design and build scalable GTM systems, workflows, automations, and integrations across the customer lifecycle. Build and optimize inbound lead workflows across enrichment, qualification, scoring, prioritization, routing, engagement, follow-up, and speed-to-lead. Partner closely with Marketing and Sales to connect campaigns, website and product engagement, lead data, and downstream sales workflows, while supporting outbound efforts through scalable prospecting infrastructure and enrichment processes. Serve as the hands-on technical lead for the Hubspot ecosystem, with significant hands-on responsibility for advanced workflows, custom objects, data models, APIs, integrations, and automation. Connect CRM, marketing, sales, and customer success platforms using APIs, webhooks, middleware, and data pipelines, ensuring reliable data flow and scalable processes across systems. Partner with Revenue and pre-sales Operations teams to identify manual processes, friction points, and bottlenecks and build automation that improves efficiency, accuracy, speed, and scalability. Identify and implement opportunities to use AI and agentic workflows across lead qualification, enrichment, routing, research, outreach, rep workflows, onboarding, and operational processes. Build custom applications, scripts, services, and internal tools where native platform capabilities are insufficient, while maintaining strong standards for testing, documentation, monitoring, and governance. Implement and maintain scalable GTM data architecture, including objects, properties, associations, lifecycle stages, in line with and system-of-record and governance standards set by RevOps leadership, while troubleshooting complex system, automation, integration, and data issues. What You Bring Experience in GTM Engineering, Revenue Operations Engineering, Business Systems Engineering, or a similar technical role. Strong experience with HubSpot or another enterprise CRM, including automation, data modeling, APIs, integrations, and complex workflow design. Experience building and optimizing PLG and SLG workflows, including qualification, enrichment, routing, lifecycle management, speed-to-lead, and outbound support. Proficiency with JavaScript, Python, plus SQL, with experience working across APIs, webhooks, JSON, authentication, and relational data models. Experience with automation, integration, enrichment, or data platforms such as Zapier, Workato, Make, Hightouch, Clay, or similar tools. Strong understanding of how Sales, Marketing, Customer Success, and Operations work together across the customer lifecycle. Ability to translate ambiguous business problems into scalable technical solutions and troubleshoot complex issues across interconnected systems. Ability to move quickly while maintaining strong standards for scalability, maintainability, governance, and data integrity. Why OnPay? Momentum that matters: We’re backed by over $100MM in new funding and scaling rapidly. Market-leading product: OnPay consistently ranks among the highest-rated payroll solutions, earning top marks for usability, customer satisfaction, and support. Remote flexibility: Work from anywhere in the U.S., or join our collaborative HQ team in Atlanta’s Ponce City Market if you reside in the Atlanta metro area. Competitive compensation: Base salary + bonus + stock options = real upside for high performers. Comprehensive benefits: 4 weeks PTO + paid holidays, Medical/Dental/Vision, Short- & Long-Term Disability, Life Insurance, Fertility Benefits, Parental Leave, and a 401(k) with company match. Growth culture: Join a team with deep employee benefits experience, payroll expertise, market momentum, and a genuine commitment to helping employees grow their careers. Client-first ethos: OnPay is built on a culture of transparency and service — from our transparent pricing to our commitment to making small business simpler. Location & Compensation Remote (U.S.) | Atlanta HQ Optional Compensation includes a base salary of ($130,000-150,000) . Final offer amounts are determined by multiple factors, including candidate experience and expertise, and may vary from the amounts listed above. Recruiting Fraud Alert: To all candidates: your personal information and online safety are top of mind for us. At OnPay, recruiters only direct candidates to apply through our official career page at careers.onpay.com Recruiters will never request payments or ask for financial account information or sensitive information like social security numbers. If you are unsure if a message is from OnPay, please email careers@onpay.com OnPay is proud to be an equal opportunity workplace dedicated to pursuing and hiring a diverse workforce. We want candidates from multiple backgrounds and lifestyles to create a broader set of perspectives. We make all employment decisions without regard to gender, sexual orientation, gender identity, race, color, religion, age, pregnancy, national origin, veteran status, disability, or any other classification protected by applicable laws. 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