Attio is a flexible, API-first CRM built for startups and modern GTM teams. It models custom objects and relationships, syncs email/calendar, and adds AI (Ask Attio) billed via seat and workspace credits. Plans: Free (up to 3 seats), Plus ($35/user/mo annual), Pro ($79/user/mo annual), and Enterprise (custom).
Attio
The system for revenue teams to build pipeline, accelerate deals, and grow accounts around the clock.
Features
- Custom objects and relationship attributes
- Email and calendar sync with communication intelligence
- Workflows and call intelligence (Pro+)
- Ask Attio AI with credit pools
- API and webhooks
- Reporting and permission controls
Pricing
From $35/user/mo
Free plan14-day free trialFree (3 seats); Plus $35/user/mo annual; Pro $79; Enterprise custom
Free
$0
Explore Attio
Up to 3 seats; 100 seat credits/user; 250 workspace credits
Plus
$35/user/mo
$44/mo monthly billing
Up to 10 seats; 500 seat credits/user
Pro
$79/user/mo
$99/mo monthly; 14-day Pro trial
Unlimited seats; call intel; sequences; advanced reporting
Enterprise
Custom quote
Annual
SSO; advanced admin; unlimited objects/teams
Checked against the vendor's pricing page on 15 Oct 2026. See the vendor's pricing page
Strengths and limits
Strengths
- Modern data model vs rigid classic CRMs
- Generous free tier for tiny teams
- Strong API for GTM engineering
- Clean UX preferred by startups
Limits
- Fewer out-of-box marketing hubs than HubSpot
- AI credit overages can add cost
- Migration from Salesforce/HubSpot still takes planning
Best for and not for
Best for
- Startups replacing spreadsheets or stiff CRMs
- GTM engineers who want an API-first CRM
- Teams needing custom objects without Salesforce complexity
Not for
- Large enterprises standardized on Salesforce
- Marketing orgs that need a full inbound suite built-in
Alternatives to Attio
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Support
- Help center and docs
- Live chat
- Priority support
Frequently asked questions
- Does Attio have a free trial?
- Yes. New workspaces get a 14-day trial of the Pro plan.
- How do credits work?
- Seat credits are personal (Ask Attio). Workspace credits are shared for AI and workflows. Plans include monthly allotments; workspace credits can be topped up.
Sources
Details last updated 15 Oct 2026.
What it is used for
Who is hiring for Attio
- Companies hiring now
- Fewer than 3
- Companies in the last 90 days
- Fewer than 3
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