Libra AI

GTM Engineer

Posted 6 days ago

About the role

Build and automate outbound, lead generation, enrichment, and prospecting workflows. Research ICPs, accounts, and buyer signals to identify high-value opportunities. Build AI-powered workflows for research, qualification, personalization, and outreach. Connect GTM tools using APIs, webhooks, automation platforms, and lightweight code. Run experiments across ICPs, messaging, channels, and acquisition strategies. Build reporting and feedback loops to understand what is driving the pipeline. Work with sales and growth to identify friction and automate repetitive processes.

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